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Spiky and juicy, that is what PUFF is all about - filmmaking at its best ; we show films that make you feel on the edge and tell stories that ignite the senses and your creative juices.  We look for brilliant works that defy the status quo on how a story can be told, what kind of story is being told, new ways on how a film can be produced, shown or financed.

Filmmaking as a lifelong passion

We search for filmmakers and writers with a view to honing their craft in filmmaking.  We give support to those who have made this their career.  We are on the look out for filmmaking in its purest forms,  a story well told without a need for big budgets or fancy technologies but filmmakers with determination and courage. 

Diversity & women filmmakers

PUFF curates forward looking programs that aim to create discussions and change perspectives, We especially encourage women and people from minority groups to engage in filmmaking to voice out their ideas. Funding also comes especially hard for these groups, PUFF has been involved in partnerships to raise financing and friends for these filmmakers.  

VISIONS & MISSIONS

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Experimental Films

PUFF is a rare breed that has the expertise to curate both traditional narrative films and experimental films in one platform.  We are also a force and a leader in curating experimental work and we take these innovative programs for exhibitions in HK and China.  In 2016,  we took three of the official selection of PUFF to show at the Biennale held at the prestigious Central Academy of Fine Arts Museum in Beijing.

Innovator in How Indie Films are Viewed

In 2016 PUFF took a bold step in creating Hong Kong's first dedicated digital on-demand channel for true independent films.   This means our films will find a new fan base and the exposure will be invaluable for filmmakers who are looking for collaborators in Hong Kong and around the world.  

PUFF shows films in 6 categories : Feature Film / documentary / animation / new frontier / short films and sound & original score works.   For the past 9th years, we have screened more than 350 films from over 30 countries.  

PUFF is looking to present an exciting program in the coming 2019 / 2020 season.  Our first screenings will be at the amazing new state of the art theatre of KINO Eaton Hong Kong.  Eaton Workshop is a forward looking supporter of the arts and film.  Together, we hope to show some pretty outstanding new indie production from France , Japan , Mexico , Brazil, and our own Hong Kong.

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